Are we really almost through April? This year is already flying by!
With another month comes another round up of beauty subscriptions. 2017 started off strong, but March was a definitely slow down. April is another hit or miss month (May’s the same), in my experience. And as you’ll see below, this year’s April offerings were a definite miss for me.
Granted, you may look at what I got and think it’s not really so bad. Fair point, but you also have to remember that I’ve been getting beauty subscriptions for four years. And for some subscriptions, you can clearly tell that they’re beginning to exhaust their sample bank.
Let’s dive in.
Everyone who’s in the loop on beauty subscriptions knows that it’s been a real struggle bus for Birchbox since major changes were made to the subscription service/online beauty retailer last July. The quality of the samples have been downgraded, with Birchbox failing to enlarge their brand pool. Plus, that beloved and amazing reward points system was taken away. And yes, Birhcbox, we old timers never forget and will probably never be over it.
They’re trying to address these issues, to their credit. For “Aces”, the most loyal group of Birchbox subscribers, Birchbox is now giving back 1.3 reward points for every dollar spent (including subscription billing) instead of the 1 point for everyone else. Here’s the thing, I still have to spend money to get that extra third of a point in rewards. This in no way makes up for no longer being able to earn rewards through sample reviews. Really, Birchbox would do better just offering 1 or 2 reward points through reviews.
The next thing they’re doing is trying a new beta program. For $12/month versus $10, you have five ways to choose your samples for the following month:
- The standard for everyone: do nothing and be surprised; choose one of your samples beforehand with the other four being random; or picking a pre curated feature box where you’ll know all your samples beforehand.
- A specialty box that focuses on one area of samples (aka, a whole box of SPF, or products for dry skin, etc.).
- Pick one, skip one: Pick one category you absolutely want in your box and tell Birchbox not to include the other.
- Skip the month completely and receive rewards points for the box value.
Almost all of the individual sample choices and the samples in the feature box were products I’ve tried before. I wasn’t tempted by any of it, but I wanted to see how this new algorithm would work so I decided to try out one of the newer options.
Again, none of the specialty boxes appealed to me because they were all things I’ve sampled in the past. Granted, if there was a specialty box that had a ton of my faves, I would absolutely go for it, regardless of repeat product. You can’t have too much of something you love.
So, I went with the pick one, skip one option. I asked for Birchbox to include a makeup product (this month’s category was a lip product) and to please leave out any hair styling creams.
Right off the bat, I wish Birchbox would let you eliminate a category entirely instead of having to pick a specific type of product. I really wanted to tell Birchbox to not include any hair products at all, because I’m so overwhelmed with them. I hope this pops up as an option next month,
The box I got as a result of my pick one, skip one wasn’t impressive. Somehow, I ended up with two hair products so you can see why I would want an option to eliminate a whole category. The rest of the box was ok.
- *Michael Todd Blue Green Algae Antibacterial Toner: This was the one sample I’m excited to try. I’ve been eyeing some of Michael Todd’s products for a while, so I’m glad this came in my box. The sample is a little on the small side, but there’s a good amount of uses in there.
- *R+Co. High Dive Moisture and Shine Cream: I have way too many samples of moisture and shine creams in my stash. So many that I decluttered a bunch and set them aside for donation and friends. I have no clue why Birchbox included this, especially when I specifically told them I did not want a styling cream. I think it was included because technically the option was a “blow out” cream, which is very sneaky.
- *Benefit Cosmetics They’re Real! Double the Lip in Pink Thrills: First of all, from following the online beauty community I already know this product is a dud. Second, I’m really not a fan of true pink lipsticks. Birchbox should know this from my beauty profile and should have sent a different color from this line (or a different brand).
- *Vasanti Brighten Up! New Skin Amplifying Moisturizer: I’m not a huge fan of Vasanti’s skincare, which I’ve told Birchbox in sample feedback. Really, if I’m going to get excited over a moisturizer, it needs to be from a brand I like or from one I’ve been wanting to try.
- *Number 4 Jour d’automne Sugar Texturizing Spray: This is an interesting product. I do use texturizing spray regularly and I’m intrigued by the fact that they use sugar instead of sea salt or powder. But, I’m also overwhelmed with hair product and am trying to pair down what I have. For now, this will be sitting in my donation bag, though I may take it out of there if I make my way through some product before heading down to the shelter.
First impression: As you can tell, I was not impressed with Birchbox’s first attempt at this new beta option. Somehow, I ended up paying slightly more for a box I didn’t like. In hindsight, I wish I’d just skip the month entirely for the reward points.
However, if you’re looking at my April box and it seems like something you’d like, you can sign up for Birchbox here.**
May’s sample choices look to be a bit better than April’s, so maybe Birchbox will be able to redeem itself.
Up next is Ipsy. Ipsy has been killing it since last fall. March was a little less impressive, but April has set the bar for bad glam bag in 2017. Again, the products just failed to excite me, were too small, or products I didn’t want.
- *Tarte Tarteist Quick Dry Matte Lip Paint in Delish: I’m one of those people who loved the first generation of Tarte’s liquid lipstick because it was more of a satin formula that didn’t dry out the lips. I was bummed to see that they were phasing that formula out for this more matte formula. I do love a good liquid lipstick, though, so I’m willing to try out this new version. I’m a wee bit worried about the shade, because it might lean more pink on my skin tone. Also, Tarte could be more generous with their sample size. That’s one tiny tube.
- Elizabeth Mott Show Me Your Glow Shimmer Shadow and Highlighter: This is a pretty shimmer shade, but a little light for my complexion. On top of that, the sample is really tiny, so getting a highlighter brush in there is annoying. Into the pass on pile you go!
- Glamour Dolls x Lisa Frank Angle Blush Brush: Ok, this brush is really cute for nostalgia purposes. And of course, I love getting tools in subscription bags. But if I’m being perfectly honest, this blush brush doesn’t feel very well made. The lightweight and construction makes me feel like I’m using one of those kid’s makeup brushes from the toy store. I’ll still try it out, but I may pass this along to one of my young cousins.
- Theorie Marula Oil Transforming Hair Serum: I have too many hair oils. I don’t need another. Bye, girl.
- Dream by PS Cosmeceutical Infused Nail Lacquer in Southern Sand: This is a really pretty nude nail color, which I’m happy to see Ipsy include in their bags. However, I do own similar polish colors and tones, so I’ll be passing this along to someone else.
First impression: Overall, this bag is a dud for me. Again, not bad products but nothing exciting. Ipsy was just a little off this month.
Ipsy tends to do better in the summer months, so if you’d like to get on the waitlist you can sign up here.**
And finally, we have the first dud box from Play! by Sephora. I knew it would happen eventually, but it’s still sad to see that even what is arguably the best $10 beauty subscription can’t escape bad box months.
- *Make Up For Ever Aqua XL Eyeliner: To be fair, this is suppose to be a great eyeliner formula. Unfortunately, Sephora opted to send a black liner, which I have way too many of. I don’t need another one and will be setting this aside for donation.
- *Sephora Collection Waterproof Eye Makeup Remover: I really do like this makeup remover and go through my supply like candy. Perfectly happy to have another one on hand.
- *Philosophy Purity Made Simple: Both Ulta and Sephora keep trying to push this cleanser on me. Honestly, I’m not a fan because I find it strips my skin too much. I think this is more for people with truly oily skin.
- *Smashbox Photo Finish Foundation Primer: Why, yes, this was already in a subscription box last month. While I like this primer, I don’t need so many samples lying around. Setting aside for donation.
- *Peter Thomas Roth Water Drench Hyaluronic Cloud Cream: I’m excited to try this. My skin loves hyaluronic acid, so I’d love to see how this moisturizer works out.
- *Miu Miu L’Eau Bleue: This fragrance just didn’t work out for me. The scent is just a bit off and way too “fresh” smelling. I wonder if Sephora is really taking what we name as our preferences in our profile quizzes.
First Impression: Yeah, this is a dud box. Luckily, there are two samples I’m happy to have, but the majority of the box just didn’t hit home. However, I believe future boxes will go back to being the great quality they’ve been in the past.
So as you can see, I’m keeping six samples and passing on 10. Not a great month.
If you’re thinking about starting a beauty subscription, in my experience March through May are the worst months, sample wise. I would hold off until the June subscriptions to get a good feel for what beauty subscription services have to offer.